B3 @ Preview Press Conference of the Frankfurt Book Fair

(c) Rainer Rüffer

On the Podium: Juergen Boos, Director of the Frankfurt Book Fair, Angela Dorn, Hessian Minister of Science and Art, Wolfgang Bergmann, Managing Director of ARTE Deutschland GmbH, and our artistic B3 director Prof. Bernd Kracke, President of the College of Design (HfG) Offenbach. For the first time, Bernd Kracke presented all highlights of the B3 / THE ARTS +. 25 films, 35 video art works, 20 VR experiences, 50 speakers - these are the impressive numbers of B3 / THE ARTS+.

Angela Dorn, Minister: "Every year in October, Frankfurt becomes the hub of the cultural and media world ‒ with the Frankfurt Book Fair, the Hessian Film and Cinema Prize and, for the first time this year, the new highlight B3/THE ARTS+. All these events draw attention to Hessen as a prime cultural and media location. THE ARTS+ and B3 are two festivals with similar focal points but different approaches. Their joining forces is sure to create new radiance. The B3 Biennial of the Moving Image caters to various audiences by presenting a wide range of programs at the intersection of technology, art and the media, while THE ARTS+ serves as a kind of think tank on digitization and new technologies, bringing together creative minds and artists from all over the world. The cooperation boosts the potential of Hessen as a center of creativity whose special infrastructures in the fields of art, culture, creative industries and science invite individuals and companies to conduct research here, to develop ideas, produce them, exhibit the results, invest in existing businesses and start new ones. Together, B3 and THE ARTS+ have what it takes to reach even more people, to attract even more creative minds to Frankfurt and to make a stronger international impact."

Photo: Juergen Boos, Angela Dorn, Prof. Bernd Kracke